Joe is a senior Asia Pacific media business leader with 20 years of experience and deep digital expertise, including measurement, analytics and eCommerce.
Early on, Joe has been driving data utility among media companies, advertising agencies and brands: from deterministic data like site analytics to machine learning-driven probabilistic modeling.
Most recently Joe was the Senior Vice President, Asia Pacific at comScore, Inc. and served as Board member and Chairman of IAB SE Asia for eight years.